DigicamHub

Written primarily for wedding photographers, this manual starts with the basics of creating a solid business plan, finding customers and marketing to them through online social media outlets and old-fashioned face-to-face meetings, and goes on to coach readers how to build their brand, differentiate their studio from others, and offer enhanced and value-added products and services. Photographers are visionaries by nature, and this book shows them how to look to the future and use what they see to keep their studio on track and in touch with current and future customers. Advances in technology, changes in client’s communication methods, and ripples in the economy can all challenge a photographer, but those who follow this plan will be poised to weather the vagaries of the marketplace and achieve long-term success.

• Social Media Marketing for Digital Photographers
• Fine Art Wedding Photography: How to Capture Images with Style for the Modern Bride
• The Art of Engagement Photography: Creative Techniques for Photographing Couples in Love
• Kevin Kubotas Lighting Notebook: 101 Lighting Styles and Setups for Digital Photographers
• 500 Poses for Photographing Couples: A Visual Sourcebook for Digital Portrait Photographers